Ben & Jerry’s campaigns for refugees, migrants and justice

7 June, 2017

An interesting campaign by Ben & Jerry’s CEO against President Trump’s executive order limiting immigrants and refugees from predominantly Muslim countries: he “wanted to reiterate Ben & Jerry’s strong opposition to this assault on America’s commitment to fairness, the rule of law, and religious liberty”. http://www.benjerry.com/whats-new/2017/03/a-message-from-our-ceo

They also established a ‘One Sweet World’ campaign (and a new ice cream with the same name) to drive forward their social mission in relation to refugees and migrants: http://www.benjerry.co.uk/values/one-sweet-world.

The business community should be all in favour of mobility and diversity.

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